OpenAI killed SORA, its superstar app, and it tells you everything about where AI video won’t make any money.

As OpenAI walks away from viral video, the future of AI shifts from spectacle to invisible tools that actually ship work.

Yesterday when I wrote ‘that while everyone was waiting for the “next Sora moment,” AI was busy eating the creator workflow one tool at a time’, I didn’t realize today’s headline would be: there is no next Sora moment -at least not from OpenAI. 😏